Hey, we're Bad Brain. We're a specialist agency built for the creator economy.
We consult.
We produce content.
We develop talent.
Bad Brain helps brands, agencies and creators work smarter in a space where strategy, storytelling and scale all need to align.
Bad Brain Media is a specialist agency built for the creator economy.
After more than a decade working at the forefront of influencer and creator marketing - from local, small-scale activations to global, multi-market programmes - we've seen the industry evolve from an after-thought of social media into an essential go-to-market strategy.
Despite the changes that creator marketing have brought to the industry, challenges remain:
Countless approaches to campaign activation leave marketing teams conflicted and start-ups unsure where to begin…
Creators themselves are weighed down by relentless production schedules, leaving little room to grow their business…
…and all of this while both brands and creators debate how to harness Generative AI without eroding creativity or authenticity.
That's where Bad Brain comes in…
Whether you need to build a creator strategy from the ground up, optimise your existing approach, build a cohesive suite of content, or you are a creator yourself and looking for representation: Bad Brain offers integrated services across consulting, production, and talent development.
Our Approach
Every part of the business is built with creators in mind - and optimised for what your business or brand needs, wherever you sit in the ecosystem.
- Strategy and storytelling alignment
- Scalable content production
- Creator-first mindset
Integrated services across consulting, production, and talent development
We help brands, agencies, and networks design and implement cross-functional creator strategies that reduce duplication, improve efficiency and deliver outcomes.
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Translates your core creative strategy into a fully integrated suite of content - built for a video and social-first world.
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Representation and development services for up and coming content creators. We help identify brand partners and secure paid opportunities.
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